Building Brands

Getting Leads

Getting Leads and Building Your Customer Base

Getting Customers

7 Ways to Retain Your Customers

Did you know that it costs five to six times more to get a new customer than to get an existing customer to buy more? But do you know what most small business owners do? They are only chasing new customers. Use these 7 tips to avoid making the...

What Makes a Brand Strong?

In my last post, I revealed the top list of brand associations that, in general terms, drive sales in business-to-business (b2b). In this post, I highlight three more general lessons about what it takes to build a strong brand, within both b2b and b2c. Thus, a brand that drives...

How to Get More Leads: Our Top Tips

Generating leads is a process that involves visibility, availability, and marketing. Strategies such as Inbound & Content marketing are tried and tested in digital marketing to reach more potential customers and thus an example of how to get more leads. To be able to get customers to your company...

How to Convert More: This is How Lead Generation Works

Lead generation is a key concept for all B2B companies working with inbound marketing. Most business-to-business companies turn to a narrow and well-defined target group, which requires targeted marketing efforts. With the right strategy and elaborate content, you can make your website your best seller and bring home huge...

5 Tips for Generating Leads in Social Media

Good content on social media allows you to generate leads, many and qualified leads. In this blog post, we have collected 5 great tips that can help you create leads on social media. How to generate leads on social media? Sharing content on social media can be used to...

What is Marketing Automation?

The idea of ​​Marketing Automation is to give you a better effect on your marketing and communication with your leads and customers. So if you have limited time and want more customers, this is something you want to take a closer look at. Maybe you have heard the term...

5 Tips for Generating Leads

Generating leads – of both quantity and quality – is one of the most important goals of marketing and can be achieved with the help of inbound marketing. A successful lead generator engine is what keeps your inbox full of potential customers while you can have a sleep tomorrow....

Seven Simple Mistakes That Make you Lose Customers

There are many things that can cause you to lose customers. Sometimes the reason for losing a customer is more extensive, such as quality problems or the like. But more commonly, it is the small simple things that happen in the daily work that cause the customer to leave....

What to do if you Unexpectedly Lose a Customer

Every now and then, everyone happens to lose a customer. Regardless of whether you have delivered well and managed your work, there may be factors that cause you to lose a customer. Obviously, the risk is reduced if you do a good job. If nevertheless, it becomes a fact,...

7 Steps to Loyal Customers

What activities can you, as a small business owner, chop up directly to get loyal customers? 1. Focus on employee engagement There are three major trends and the paradigm shift in customer loyalty and the first is that employee engagement is generally poor. So when an entrepreneur asks: How...